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The Brain Drain in B2B: How Conversant is Bridging the Knowledge Gap

Writer's picture: Kyle HarrisonKyle Harrison

The Brain Drain in B2B Industries


The brain drain in B2B industries is accelerating as seasoned experts retire, leaving manufacturers and distributors without the deep product knowledge that drives sales and customer satisfaction. Recruiting and retaining new talent is becoming increasingly difficult in a world where social media influencers are a top career aspiration for younger generations.


The impact is longer sales cycles, missed opportunities, and frustrated customers who no longer receive the expert guidance they’ve relied on. With over two million skilled workers expected to leave the workforce by 2030, many B2B distributors and manufacturers are left asking how they will maintain the level of service and expertise that fuels revenue and customer loyalty.


How Conversant is Solving This Problem


At Conversant, we’re addressing these challenges with our conversational commerce platform. Think of it as an AI-powered expert that fills the gap left by retiring staff. Trained on technical product data and conversational knowledge, it is the most reliable, productive rep your team can have, 24/7. It equips your sales reps with the knowledge they need, while empowering customers to self-serve with confidence. con


Ready to Learn More?


If this resonates with you, visit us at conversant.ai and connect with us… we’d love to share where we’re headed.

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